BRUSSELS - Two weeks after ex-health-commissioner Dalli's resignation in what has become known as "Dalligate" - a scandal described by public health campaigners as the biggest interference of the tobacco lobby in European politics to date - Philip Sheppard's plea for self-regulation of the lobbyist profession published on 16 October appears delusional.
Sheppard, vice-president of SEAP - one of three lobby groups representing corporate lobbyists active in Brussels (along with EPACA and ECPA) – worries that the phrase "inside knowledge" in EUobserver's report Multi-million-euro market for inside EU knowledge might give readers the idea that there is something wrong with the lobby industry.
The line between lobbying and undue influence is thin.
The lobbyist at the heart of Dalligate, Silvio Zammit, claims that his practice, although not registered in the Transparency Register of the European Parliament and European Commission, "was above board and regular, in consonance with established practices.
In other words, he is self-regulated.
Self-regulation has not prevented this or other scandals. It harms citizens' trust in public policy-making and is ultimately at the expense of taxpayers.
According to SEAP's Sheppard, it is the lobbyist's "role to find out what goes on in the minds of policy-making." There is nothing wrong with this, as long as it is done properly, he says.
He boasts that SEAP's code of conduct "goes far beyond" the code of conduct related to the Transparency Register. Lengthy it may be, but how do SEAP's recommended practices compare to the Transparency Register's guidelines in terms of financial reporting?
The official guidelines for the register prescribe under "cost estimate" that "outsourced activity costs, consulting fees and subcontracted activities related to activities falling under the scope of the register" must be included.
It also states that "the declaration made in the register by the contract consultant itself does not exempt the entity from including these fees in its own financial declaration."
But SEAP's "guidelines for members wishing to register" say that "where registrants pay fees for external services such as EU affairs consultants, legal firms or trade associations these fees should not be included in the registrant's calculations. SEAP recommends that registrants request the underlying consultant, legal firm or association they use to make such a declaration."
This recommendation appears to be in direct contradiction with the Transparency Register's guidelines, and could, if practised, cloud the real cost of lobbying.
As the register is voluntary, subcontractors may not register at all. But regardless of this, giving guidelines contrary to the commission's creates a double standard and inconsistency.
Going through SEAP's membership and cross-referencing it to the Transparency Register, ALTER-EU noticed that only 103 out of 265 SEAP members are named in the register. That is less than 40 percent.
It appears that 36 out of 117 organisations that SEAP members work for (membership is on a personal basis) are not in the register - just over 30 percent. Three years ago, similar research resulted in a much higher number of organisations connected to SEAP: 161 in total.
It seems the base of the SEAP membership is narrowing, perhaps an indication that lobbyists themselves disapprove of self-regulation as well.
What is certain, is that many firms - among them organisations which belong to SEAP members - have found an effective way of enhancing their access and influence: why not hire a former official?
ALTER-EU groups have recently urged the European Ombudsman to probe the commission's laissez-faire handling of what is commonly known as the "revolving door" between the EU institutions and the private sector.
The revolving door enables those that switch sides to take valuable inside knowledge with them - along with their little black book of contacts - and to open many doors that remain closed to other "interest representatives," or citizens for that matter.
An industry as self-interested as the for-profit lobbying industry will do whatever it takes to make profits from whoever is willing to pay them. As EUobserver said: "professional ethics have their limits."
With public policy-making for 500 million Europeans at stake, it is irresponsible for the EU to continue a voluntary and self-regulated approach.